Posted by Vee | April 2, 2010, 17:37 (EST) | 1 Comment
Category: TV Series

Julie Plec is interviewed in Variety about social media and the rising profile of TV showrunners as celebrities. The article’s a great read and Plec in particular talks about the Vampire Diaries fandom, Twitter, and instant feedback.

“The whole TV and film industry is built on focus groups and test screenings,” Plec says. “In my opinion, watching a Twitter feed during an episode of our show is a built-in focus group. They react to everything — and it’s fascinating because (over time) you get to witness your fan community as it builds and grows.”

READ THE ENTIRE ARTICLE AT VARIETY.

Last night’s ratings are in and There Goes the Neighborhood rounded up 2.8 million viewers according to TV By the Numbers. (We expect the DV-R ratings will knock that up quite a bit.)

For those of you who missed it in North America, you can watch it online:
USA: Download from Amazon for $1.99

(Yeah, Canadians, we don’t know why CTV doesn’t have the episode up yet – sorry. And UKers, it’s not up on iTunes yet either. Lame.)

And finally – Fancast ran this tidbit about the upcoming Vampire Diaries season one DVD earlier this week, (which we mentioned on Twitter and then didn’t blog because…well, see below the quote):

Hey Matt! We need some more ‘Vampire Diaries‘ scoop! – tvdfansonline via Twitter
I feel like the remainder of this season got sufficiently scooped at the recent Paley Center event, so instead I will share this about the freshman drama’s debut DVD set: As we speak, exec producers Kevin Williamson and Julie Plec and co-exec producer/director Marcos Siega are recording an audio commentary for the pilot, and there will be at least two featurettes. Look for Season 1 to hit stores in August.

The upside? Thanks to some clarification from the very nice people in Warner Bros.’ legal department on that non-disclosure agreement I signed, I’m allowed to say that I was interviewed for the special features back in early February. The downside? That’s all I’m allowed to say about the Vampire Diaries DVD set. I KNOW. Though I think they won’t get mad if I tell you that the featurettes mentioned above are quite cool and those putting the whole shebang together are very cool people. August seems so far away now but I think you guys will be more than happy when you’re holding that DVD set in your greedy mittens.

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